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Campaign

THE FAME

Katia Peneva Popov x GA Paris

September 12, 2015 17 Comments
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Hi Guys! In the spring I flew to Paris to take part in the campaign photoshoot for a really stylish new fashion brand G-A.Paris . Gabriela Alexandrova  is a Parisian brand dedicated to finding the just line that would draw a contemporary answer to an eternal silhouette. Effecient and sober. A garment – friend which will travel with us through time, compliment us and define us. Like a second skin.

The designer of the brand, Gabriela Alexandrova has worked as creative  director for luxury brands such as Dior, Chaumet, Jil Sander before moving on to start her own label. All her designs are created in the Parisian studio and entirely produced in France from a selection of noble and natural fabrics.


Hope you love the collection and the photos as much as we do. You can see the whole collection and order items online at G-A.Paris. 

 

xoxo

Katia Peneva Popov

 

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THE GARAGE

Kate Moss x Stella McCartney Winter 2014 Campaign

September 3, 2014 Leave a comment
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The new Fall/Winter 2014 striking campaign depicts Kate as the naturally sexy, naturally feminine and modern Stella McCartney woman. In addition and in complement to the still images, an oneiric themed mood film “Kate Dreams” featuring the original track “xxx” by xxx will also be revealed. This is the 7th time Kate Moss appears in a Stella McCartney campaign, the last was in Summer 2009.

 

Stella McCartney comments:

“Kate epitomizes the Stella McCartney woman and I wanted to capture her dreams and the moments we have shared over the years. I wanted to escape into something surreal this season and fashion should make us dream, sometimes.”

 

The new campaign is inspired by the idea of Kate dreaming combined with impressions of Stella’s uncompromising ethos on the environment. Styled by the designers herself; the bold, surreal and dramatic imagery portrays Kate in this season’s sophisticated do-it-yourself attitude looks that play with function and utility framed against remarkable landscapes of glaciers, forests and the cosmos. The play on zip details echoes embroidery within the collection this season, but also enhances the otherworldly look and feel to the campaign. The new campaign highlights the season’s Cavendish bag with zip embroidery and cut-out stars; also featured in sustainable wood platform shoes.

 

By Krasi Genova

 

xoxo